HighPointe Communications

Prior to forming HighPointe Communications, Barbara has most recently worked with Lee Public Relations where she was responsible for supervising account teams for the entire agency as well as helping to manage business operations. Barbara provided strategic counsel and planning to the majority of Lee PR clients.

Barbara's 20 years of high tech PR experience also include working as an account supervisor for KVO Public Relations where she managed corporate PR for Mentor Graphics as well as supervised the division account teams. She worked with Mentor Graphics through major milestones including the company altering 8.0 introduction and the launch of the company's OpenDoor program.

Barbara received a Bachelor of Science degree from the University of Oregon's School of Journalism.

Barbara Benjamin of HighPointe Communications

With more than 20 years of experience, Wendy has provided PR counsel to clients across a variety of high tech industries. Most recently, she spent nine years handling accounts in the EDA and semiconductor industries at Lee Public Relations. During this time, she was responsible for planning and implementation of numerous PR programs, including drafting press materials, creating industry-level press events and managing editorial and analyst relationships.

Before working with Lee Public Relations, she was with Waggener Edstrom Public Relations, working primarily on the Microsoft account during the launch of Windows 95. Her responsibilities included managing a public relations program focused on customer support, solution provider partners and resellers to address the onslaught of initial negative reaction to the new product.

Wendy also planned and implemented complete PR programs at KVO Public Relations while supporting a variety of high tech accounts from

Wendy Truax of HighPointe Communications

consumer to semiconductor to EDA.

Wendy also planned and implemented complete PR programs at KVO Public Relations while supporting a variety of high tech accounts from consumer to semiconductor to EDA.

Wendy received a Bachelor of Arts degree from the University of Oregon's School of Journalism.

Carla comes to HighPointe with more than 20 years of experience in sales, marketing and event planning.

Most recently Carla was with Ingram Entertainment where she developed and managed key retail accounts in Oregon and Washington. She coordinated promotions and consulted with buyers and divisional managers on sales strategies and advertising programs. She was responsible for more than $1.5 million in monthly sales as senior account executive.

Carla has also been very involved in planning and implementing fundraisers for her local elementary school, high school and Young Life organization. She received her Bachelor of Science in Business and Administrative Studies from Lewis and Clark College.

Carla Higgins of HighPointe Communications
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